ETA notifications improve customer experience
For Marrfish, the key benefit of Podfather has been automated ETA notifications, keeping customers informed about delivery times and providing live tracking links. Introduced in 2021 as venues reopened, Podfather integrates with Marrfish’s sales and ordering software to optimize daily loads for their 13 temperature-controlled vehicles. Routes are planned based on delivery location and customer constraints, improving efficiency for both central London and other areas.
Core features
Our tracking and notification functionality will give you and your customers real-time online visibility of driver progress during the working day.
Real time driver tracking
Track driver location via our smartphone app. We track location data when the driver is logged in to our app and stop tracking when they log out.
Customer ETA notifications
Notify customers when a delivery is booked, on its way, or approaching. Configure notifications your way using our intuitive self-configurable notification editor.
Driver app
Ensure that vehicle route plans are optimised, cost-effective, resource efficient and meet customer time window expectations.
The benefits of using our tracking
Reduce costs
Track your drivers without the need for costly fixed vehicle telematics – all you need is a smartphone. See if drivers are following the plan, have deviated, or been delayed.
Configurable
Keep your customers informed with configurable notifications and real-time tracking links. Notification configuration means you set the notification frequency.
Proactive updates
Real-time tracking and delivery visibility mean you can be proactive with your customers allowing you to keep them informed.
Empower customers
Live tracking links for your customers empowers them to chase their delivery online before making a call to your customer service team.
Building a business case for change
Provide us with a few basic metrics and we’ll give you an idea of how much you can expect to save each month. Typically, ROI is almost instant thanks to our SaaS pricing model.
Further features
Customer portal
Our customer portal allows your customers to keep track of their job bookings, make requests and get live status and account updates.
Last mile delivery
Ensure drivers reach their destination on time every time, and in the most efficient way, with PODFather’s last-mile delivery software.
Real-time tracking and notifications
For Braehead Foods, Podfather’s real-time tracking and notification system has been a game-changer. Drivers are tracked via a mobile app, giving customers live updates and ETAs, which reduces customer service inquiries. Since implementing Podfather, Braehead Foods has cut mileage and fuel costs, streamlined operations, and improved customer satisfaction, positioning the company for future industry challenges.
Related functionality
We hope you like what you see. If you are interested in our tracking and notifications functionality you might also be interested to find out more about the following.
Our route optimisation functionality allows you to plan routes that are cost-effective, resource efficient and meet promised customer time windows.
Optimise routes, manage pre-allocated jobs, review fixed routes and regions.
Make sure all necessary vehicle checks have been completed and logged before vehicles leave the depot.
Maintain compliance with real-time visibility and full-time accountability online. Empower your drivers with vehicle check confirmation at their fingertips when out on the road.
Streamline your proof of delivery process. Log and share job completions, scan barcodes, and capture signatures and photographs in real-time.
Get real-time notification of item adjustments, job cancellations and make delivery discrepancies a thing of the past.
Test drive this feature
Look at our route optimisation solution in action. We think you’ll be impressed by our planning and optimisation capabilities. We’re relied on by over 30,000 users every day so we must be doing something right.